GEO costs $500 to $3,000 a month with most agencies and freelancers. It is the same work as good SEO with a new scoreboard, so the range matches what SEO retainers already run. Expect it inside your SEO retainer, not billed on top. Done yourself, GEO costs a few hours a week and almost no…
A GEO checklist is a pass over your existing pages, not a rebuild. The changes that get pages quoted by AI engines are answer-first paragraphs, real statistics, named sources, clean structure, and crawlers that can reach the page, and most take under an hour per page. The ten below are the ones I run on…
No, GEO is not just SEO with a new name: AI engines quote pages instead of ranking them, and only 20-26% of AI Overview links match the top 10 organic results. Still, about 80% of the work is the SEO you already pay for, so the new part is a thin layer on top, not…
GEO and AEO are not the same thing, but for most stores they are the same job. GEO gets your pages and brand quoted in AI-written answers on ChatGPT, Gemini, and Perplexity. AEO wins the direct answer to a question, a practice that started with featured snippets. For best results, run both as one plan….
GEO, or generative engine optimization, is the practice of making your content more likely to be quoted in AI-generated answers from ChatGPT, Gemini, Perplexity, and Google’s AI features. The term comes from a 2023 research paper that found the right edits lifted visibility in those answers by up to 40%. Keep reading for where GEO…
The AEO mistakes that cost the most citations are burying your answer, stuffing keywords, and blocking the crawlers that feed AI tools. In the research that named GEO, keyword stuffing scored about 8% below doing nothing, while adding quotes and statistics lifted visibility 30% to 40%. Most fixes take minutes. Short answer: answer in the…
AEO for ecommerce means writing your store’s pages so AI tools can quote them when shoppers ask what to buy. Adobe measured AI traffic to US retail sites up 393% year over year in early 2026, and those visitors now convert 42% better than everyone else. For best results, start with your product pages. What…
You should not hire an AEO agency if you already pay for SEO. Google says optimizing for its AI features is still SEO, so the work belongs with the team already on your pages. Hire one when nobody owns your search work and AI answers already sit on your buying searches. For best results, vet…
AEO costs $1,000 to $5,000 a month for most stores, and that price is a normal SEO retainer with the AEO work inside it. Agencies that bill it as a separate add-on charge about $937 a month on top, and doing it yourself costs only your time. For best results, pay for named pages and…
This AEO checklist has 10 points: real questions, first-sentence answers, short passages, one page per question, question headings, numbers, crawl access, first-hand proof, off-site mentions, and tracking. Points 1 to 5 fix the writing and 6 to 10 fix what sits around it. Work it top to bottom. Key Points Points What You Fix Where…